Rješavanje problema

Rješavanje problema

The process by which the consumer resolves an identified need.

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Część mowy: rzeczownik
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Branża/Dziedzina: Reklama
Kategoria: Komunikacja marketingowa
Company: Butterworth-Heinemann
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Rješavanje kompleksnih problema

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Purchasing decisions in which the consumer will require additional information on which to base an evaluation of alternatives. Most often occurs where the capital outlay is great ...

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Dispute resolution bypassing legal action, e.g. through mediation or arbitration. Parties which insist on legal action, not using ADR, may face sanctions from the witnessing ...

Identifikacija problema

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The recognition of an unfulfilled want or need.

Provizija

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The method of remunerating advertising agencies by means of a payment directly from the media – traditionally set at 15 per cent of the advertising expenditure.

Spoznajni odgovor

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The interpretation of stimuli and the organization of thoughts and ideas.

Cirkulacija

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The number of issues of a media title that are sold.

Emitovanje

Reklama; Komunikacja marketingowa

broadcasting, are media designed to meet the mass market, to meet buyers/consumers of certain products.

Od biznisa do biznisa

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The promotion of its products or services by one company to another.

Beneficijska segmentacija

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A grouping of consumers based on the specific benefits they desire from a product.

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Branża/Dziedzina: Sztuka i rzemiosło Kategoria: Obraz olejny

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